retail sales

Purchase of consumer goods grows after previous month’s fall

The Catalan fashion retailer Mango closed 2014 with a profit of €107 million, 11.2% less than in 2013, when the multinational based in Greater Barcelona earned €120.5 million. However, sales last year increased by 9.3%, reaching some €2.02 billion, with 82% coming from foreign markets, and the remaining 18% from the Spanish market. Online sales turnover now accounts for 9.1% of the company's total sales. In 2014, Mango created 2,331 jobs worldwide, representing a 17% increase on 2013 figures, and 28% of those jobs were in Spain. The company currently has over 15,700 employees worldwide. In 2015, it plans to invest €300 million in opening new stores, renovation work on existing stores, and logistic and IT systems.

For the first time in 7 years, in 2014 Catalan shops increased their overall sales figures compared to the previous year, growing by 1.4%. Furthermore, the figures are even more positive looking at the sales in December, which grew by 7.4% compared to the same month in 2013, according to data released on Thursday by the Spanish Statistics Institute (INE). The Catalan figures are better than the Spanish average, both for 2014’s overall figures and for those from December. In Spain as a whole, retail increased by 0.9% last year and by 5.4% in December. The worst year for Catalonia’s retail sector was 2011, when sales dropped by 6.2% in annual terms. Other years, they stagnated, such as in 2010. 

For the first time since the beginning of the crisis, sales have already shown a “slight recovery” during Christmas, highlighted the President of Catalonia’s Confederation of Commerce (CCC), Miguel Ángel Fraile, who is “very optimistic” about the upcoming winter sales. Indeed, during the months of November and December, retail consumption have registered an increase of 2% and 3% compared to the previous year. It is expected that Catalans will spend a total of about €800 million during the winter sales, between 3% and 5% more than last year. These estimates by CCC also indicate that, on average, each citizen will spend €90 for the purchase of clothing items.