sales

The Catalan fashion retailer Mango closed 2014 with a profit of €107 million, 11.2% less than in 2013, when the multinational based in Greater Barcelona earned €120.5 million. However, sales last year increased by 9.3%, reaching some €2.02 billion, with 82% coming from foreign markets, and the remaining 18% from the Spanish market. Online sales turnover now accounts for 9.1% of the company's total sales. In 2014, Mango created 2,331 jobs worldwide, representing a 17% increase on 2013 figures, and 28% of those jobs were in Spain. The company currently has over 15,700 employees worldwide. In 2015, it plans to invest €300 million in opening new stores, renovation work on existing stores, and logistic and IT systems.

The 38^th edition of the Barcelona International Motor Show (SIAB) will be held between 9 and 17 May at the Montjuïc venue of the Catalan capital's trade fair. This year, the event will host at least 38 brands and others could be added in the following weeks. This is the biggest number since the economic crisis started. According to Mario Armero, ANFAC Executive Vice President, "the show coincides with a clear recovery of the sector, where 2-digit growth rates have been registered in sales, production and exports volumes". Organised by Fira de Barcelona, SIAB is the only motor show in Spain recognised by the International Organisation of Motor Vehicle Manufacturers. The coming edition will also coincide with the Spanish Formula 1 Grand Prix, transforming the Catalan city into the world's motor capital for a few days.

Around the world people celebrate Easter with a range of different activities, and eating delicious cakes is one of them. Different countries or regions have developed different recipes. In Catalonia, Easter is associated with "mona de Pasqua" ("mones" in plural), a cake topped with chocolate figurines. This year, Catalan bakers expect to sell between 800,000 and 900,000 of them. Elies Miró, Chairman of the Patisserie Guild of Barcelona, confirms that he is "moderately optimistic", expecting sales to increase by 2% over 2014 figures. According to 2015 estimates, each Catalan family will spend on average between €40 and €50 on this Easter cake. The most popular versions of "mones" are still those made with butter, chocolate and candied fruit. This year, the top most-wanted characters are princesses Anna and Elsa from the Disney Animation movie Frozen.

Cava is a Catalan sparkling wine produced using the ‘Méthode Champenoise’. According to statistics from the Cava Regulatory Board, some 242.29 million bottles of Cava were sold in 2014, which represents a 0.38% increase on 2013 figures. Sales on the domestic market increased for the first time after two years of decline, reaching 87.58 million bottles, a 7.54% increase over 2013, with 6.14 million more bottles sold. Sales in bars and restaurants are one of the main reasons for the domestic increase since these grew by 9.3% over 2013. These results compensated for the drop in 2014 sales to the EU market, which accounted for 111.62 million bottles, 5.3% less than in 2013 and a decline in absolute terms of 6.22 million bottles. This was mainly due to a contraction in demand from the German market.

In 72 municipalities with a high demand for housing, the Catalan Government and the affected town halls will be able to use a right of first refusal to buy flats and houses on sale that are now owned by financial entities as a result of home evictions carried out since April 2008. The measure will only be in place until 2021 in those 72 municipalities and the aim is to prevent investment funds from buying them solely for speculative purposes and not to rent them. The initiative comes after it was noticed that investment funds were buying a great number of empty flats from banks, who came to own them after the previous owners were unable to pay their mortgage during the years of economic crisis. The measure will be included in a decree that will enter into force immediately and is part of a wider plan to facilitate access to housing.

The average price of houses and flats in Catalonia was 2.2% higher at the end of 2014 than at the end of the previous year, according to the Spanish Statistics Institute (INE). At Spanish level, housing prices increased by 1.8% in 2014. It is the first time since 2007 that housing prices have increased both in Catalonia and Spain as a whole. In quarterly terms, the price of flats and houses in Catalonia increased by 0.6% between the end of September and end of December. At Spanish level, they increased by 0.2% in the same period. The recovery of the real estate market is a particularly strong indicator of the economic recovery in Catalonia and Spain, especially taking into account the collapse of the construction sector during the years of economic crisis.

Exports from Catalonia increased by 3.1% in 2014, reaching €60.2 billion, meaning that more than 30% of the Catalan GDP is sold outside of Spain. Furthermore, Catalan exports grew more than those of Spain as a whole, which increased by 2.5% last year, reaching €240 billion. This means that 25.1% of all Spain’s exports come from Catalonia’s economy, some way ahead of the Madrid region, which produces 11.7% of Spain’s total exports. In addition, the growth rate of Catalan exports was much higher than the Eurozone average (exports from which grew by 1.8%) and also higher than that of EU Member States such as France (-0.2%), UK (-11.1%) and Italy (+2%). The figures posted this Wednesday confirm the good health of Catalonia’s export sector and the high degree of internationalisation of its economy.

For the first time in seven years, the number of houses and flats being built in Catalonia has increased. The figures for 2014 show that between 4,300 and 4,500 new properties have appeared on the market after seven years of decline. According to Lluís Marsà, President of the Promoters Association of Barcelona, the housing market is recovering due to the improving economy. Marsà says there is still one big obstacle remaining to consolidate the recovery of the sector: “The lack of bank financing which keeps people from purchasing new housing.” While this is a positive development, the housing market has still a long way to go. According to Marsà, “it will probably take 3 or 4 years to fully recover.”

For the first time in 7 years, in 2014 Catalan shops increased their overall sales figures compared to the previous year, growing by 1.4%. Furthermore, the figures are even more positive looking at the sales in December, which grew by 7.4% compared to the same month in 2013, according to data released on Thursday by the Spanish Statistics Institute (INE). The Catalan figures are better than the Spanish average, both for 2014’s overall figures and for those from December. In Spain as a whole, retail increased by 0.9% last year and by 5.4% in December. The worst year for Catalonia’s retail sector was 2011, when sales dropped by 6.2% in annual terms. Other years, they stagnated, such as in 2010. 

The Barcelona-based car manufacturer Seat, which is part of the Volkswagen group, ended 2014 with a 10% growth in sales. During last year, Seat sold 390,500 vehicles worldwide, which are produced in its factory in Martorell (Greater Barcelona). This plant increased production by 13.5%, reaching its highest level for 12 years. The factory has now achieved 5 consecutive years of growth. The company’s shining light during 2014 was the León model, sales of which increased by 50%, reaching 154,100 units sold, breaking its sales record. This type of car has become “the brand’s second pillar” after the Seat Ibiza, stated the company’s President, Jürgen Stackmann. During the last 2 years, Seat global sales have grown by 21.7%, surpassing their 2007 pre-crisis levels.

The 20^th edition of the Manga Fair is taking place between Thursday 30^th October and Sunday 2^nd November at the Fira de Barcelona's Montjuic exhibition space. The Manga Fair is an annual event that celebrates the popular Japanese anime, bringing together fans from all around the world, through a series of exhibitions and activities in Barcelona. This year, the space has increased to 50,000m², and the opening times will be extended. There will be a variety of special guests attending, including the author Kengo Hanazawa, artist Takeshi Obata from Japan, and Ken Niimura, a Spanish author of Japanese descent. There will also be a number of musicians participating, such as the Japanese pop group Loverin Tamburin. The programme features various exhibitions on Japanese authors and illustrators. On the catering side, the event will feature Michelin-star chefs including Ricardo Sanz and Jordi Roca.

The 18^th Edition of the Barcelona Meeting Point will take place between 29 October and 2 November in Fira de Barcelona's Montjuic venue. The trade fair is a real estate exhibition that brings together buyers and sellers to network and learn about the latest industry trends. This year there will be 265 participating companies from 23 countries. According to the show’s President, Enric Lacalle, it will be the first edition to open in a recovering housing sector, after 6 years of crisis and setbacks. The real estate market is strengthening; there was a 36.6% increase in the acquisition of houses by foreigners in 2013 and a 12.5% rise in housing sales throughout Spain. In addition, real estate investment in Barcelona is expected to exceed €1.6 billion in 2014, 30% more than last year. In fact, 21 international investment funds will participate in the trade fair. The show will also include a series of talks and presentations, and offer financing options for property purchase.

Catalan author Jaume Cabré’s latest novel 'Jo confesso' has been translated into English and is finally hitting bookstores in the Anglophone world for the first time since its original publication in 2011. It was translated by Mara Faye Letham and published by Arcadia books. The novel, which this year won the Courrier International Prize for 'Best foreign novel', as well as several Catalan literature awards, has already been translated into Spanish, German, Italian and Chinese, among others. This is another success for Catalan literature, after the publication in English of 'Quadern gris' ('The Grey Notebook') by Josep Pla and the Joan Sales classic 'Incerta Glòria' ('Uncertain Glory'). Catalan literature is blossoming among English readers, thanks to the recent translations of several other classics.

Last July, Catalonia broke its export record ever achieved in a single month, reaching €5.67 billion. This marked a 6.9% growth from the same month in 2013. Furthermore, Catalan sales abroad reached another record high in the period between January and July of 2014, at €35.44 billion, an increase of 2.6% from last year's same period. Meanwhile, exports have increased throughout the rest of Spain by 1.3% between January and July in their 2013 figures. Nowhere is the export growth faster than in Catalonia, which counts for 25.2% of Spain's total.

The value of homes in Catalonia increased by 1.6% during the second quarter of this year compared to the same period in 2013, according to the House Price Index of the Spanish Institute of Statistics (INE). In relation to the first quarter of this year, prices registered a 1.8% increase between March and June, whilst cumulatively over this year there was a 1.3% increase in property value in Catalonia. However, the prices of new flats rose by 8.7%, whilst second hand properties only saw a 0.1% growth in their value. In Spain as a whole, the House Price Index reached a 0.8% rate in annual terms, the first time this has happened at Spanish level since March 2008.