mobile world

Since it was named Mobile World Capital for a 7-year period in 2011, Barcelona has worked on becoming a world leader in the mobile phone industry. Since 2006, it is hosting the world’s main event of the sector, the Mobile World Congress, but on top of this it is also developing manifold parallel initiatives. Some of them focus on Education and the younger generation. Among such measures there is a new secondary school course, ‘Mobilitzem la informàtica’ (Mobilising IT), dedicated to creating and designing applications for mobile phones. During the first stage of the course, 5,965 pupils from 196 high-schools have studied the subject in a theoretical way. Now they are about to start the practical stage, devoted to designing and developing mobile applications to be released on the market. Pupils will be mentored by trained teachers as well as leading professionals in the sector.

Barcelona’s next Mobile World Congress, which will take place from the 24^th to the 27^th of February, should be the “best edition ever”, according to the CEO of GSMA and Director of the event, John Hoffman. Indeed, 75,000 visitors are expected to attend the world’s most important fair in the mobile industry, meaning 3,000 more than in February 2013. Besides, so far, five weeks ahead of the opening, the number of online registrations is already 15% higher than last year. The economic impact on the Catalan capital will be an additional income of €356 million and the creation of 7,220 jobs. One of the highlights of this year’s edition will be the participation of Facebook-inventor Mark Zuckerberg, who will give a conference on the 24^th of February.

Fira de Barcelona - the Catalan capital trade fair organisation - expects to end 2013 with revenues of €117.2 million, meaning 10.9 % more than targeted, 1.7 % more than last year and 2.2 % more than in 2011. The institution’s management stressed that such good results came from the “ability to attract major international events”, such as the Mobile World Congress or the EVS27, dedicated to the electric vehicle. The foreign sector already contributes to 50% of the Fira de Barcelona revenues. Indeed, the institution, apart from welcoming professionals from all around the world, has also created other trade fairs in foreign countries and next year it will open new fairs in Qatar or Japan.

Next February, the Mobile World Congress (MWC), the world’s most important event in the mobile industry, will open its doors in Barcelona for the 9^th consecutive year. The major companies in the sector will introduce new products or give conferences on applications designed for many innovative uses. By hosting the fair each year at least until 2018, Barcelona, named Mobile World Capital, is looking to become an international leader in this industry. The city has also created a HUB to develop the sector even further. The 2014 edition of the fair expects to break all records. The Director of the MWC, John Hoffman, stated that 75,000 visitors were expected, meaning 3,000 more than last year. Besides, once the fair will be over, it is estimated the local economy could have gained €340 million from it.

The telecommunications company Cronos Group, based in Hong Kong, is opening its European offices in Barcelona to offer services throughout the continent and worlwide. According to the Catalan Ministry of Business and Employment, the company is expected to create 25 new jobs in the first year operating from the Catalan capital. Currently 10 people are already working in Cronos’ Barcelona offices. The project received the assistance of the Catalan Government’s programme ‘Invest in Catalonia’, which focuses on attracting foreign investment and international business. Cronos’s Managers explained they have decided to settle in Barcelona because it had become the world capital of the mobile phone and of telecommunications, since each year it organises the main international event in this sector. Furthermore, Cronos Group praised the talent and skills of Catalan workers.

Barcelona’s City Council has launched idBCN, a mobile application that allows citizens to make themselves identified through their cell phone. This new digital identification system is a world pioneer in this field and allows citizens to access all kinds of paperwork and online services in a legal and safe technological framework. The initiative follows a series of actions promoting Barcelona’s current status as the Mobile World Capital, while also stressing the city’s commitment to becoming a leader in the world of ‘smart cities’, new technologies and mobility sectors.

Barcelona has hosted the CitiSense forum on smart cities on the 17^th and the 18^th of November. Over 250 mayors and representatives from a hundred different countries have shared their knowledge and experience on smart cities, open innovation, energy savings and efficient mobility with 69 experts. Barcelona was chosen because it serves as a laboratory for both innovation and knowledge and also for its proud history among smart cities. By organising this forum, the World Bank was hopeful that other cities with a margin of “smart” growth would take advantage of the experience of more advanced cities in this area such as Barcelona. The CitiSense forum was intentionally launched simultaneously with the Smart City Expo, which takes place in Barcelona and aims at promoting internationally methods and projects in this field.

The founder and CEO of technology company GFT announced that they will create 500 new jobs in Catalonia in the coming years. In an exclusive interview with the CNA, Ulrich Dietz, stated that he has “aggressive plans to increase the staff” in Greater Barcelona and Lleida. GFT  specialises in developing technological solutions for the banking and insurance sectors, with a turnover of €231 million in 2012. With several offices in Germany, the company is based in Stuttgart and is present in Brazil, France, Italy, Switzerland, Spain, US and UK. A quarter of GFT employees throughout the world are based in Catalonia. Most of them work in Greater Barcelona, which is the company’s “hub” for the European market. Dietz explained that he has plans to develop Lleida’s facilities, which currently employ 40 people, “significantly”.

On Thursday, Europe’s biggest gay and lesbian event started and will receive an incredible 70,000 attendees from 50 countries around the world. The internationally renowned ‘Circuit Festival’, which is in its 6^th year, lasts between the 8^th and 18^th of August, and presents a wide reaching program of cultural, artistic, sporting and party activities. According to the event organisers, 70% of visitors come from abroad and during the 10 -day event they will spend a total of €100 million in Barcelona. Those attending the festival will stay in the Catalan capital for an average of seven days, and it is estimated that each visitor will spend €250 per day.

The British financial magazine ‘Euromoney’ has named the Catalan CaixaBank the world’s best bank in a technological innovation ranking. Furthermore, the publication considered CaixaBank to be the best Spanish bank for the second consecutive year. The Catalan entity is the largest bank within the Spanish market, ahead of the two world giants Santander and BBVA. Furthermore, CaixaBank leads online banking in Spain with 8.8 million clients.

The 9th edition of the Videogame and Interactive Entertainment International Conference, Gamelab, takes place in the Catalan capital from the 26th to the 28th of June. This year the business fair and conference has moved to a smaller location – Catalonia’s Cinematheque. However, the number of participants remains the same and the expectations generated are probably bigger, since this year’s conference displays a top selection of “frontline speakers” at international level. In fact, Barcelona’s event has gradually become “one of the world congresses with the greatest influence” within the videogame industry and an “international reference” point, according to the organisers.

Telefónica’s R&D centre in Barcelona’s 22@ technological district will lead the company’s innovation internationally and will significantly increase its staff numbers, which currently stands at 220 workers. The decision strengthens Barcelona’s position as the Mobile World Capital, as it already hosts the main event of the mobile technology industry at an international level. In total, Telefónica has 6 R&D centres spread throughout the world. Besides Barcelona, the company’s innovation centres are based in Silicon Valley, Sao Paulo, London, Tel Aviv and Madrid. The Barcelona centre is now celebrating its 10th anniversary. In the last decade, Telefónica has invested up to €200 million in its Catalan centre, €28 million of which was in 2012.

The company working on creating mobile applications and payment systems will arrive in the Catalan capital in July. It will start by creating 75 direct jobs but its plans are to gradually increase staff figures. Transax will operate from Barcelona to Europe, the Middle East and Latin America. The Catalan Government’s Invest in Catalonia programme has facilitated the Canadian company’s arrival. Furthermore, the Catalan Business Minister emphasised that Catalonia was the European region that received the greatest direct foreign investment in 2012, according to a report by the Financial Times.

Mateu Hernández is the General Director of Barcelona Global, an independent private association that is trying to make Barcelona one of the best cities in the world to attract talent and business activity. Its activities are similar to associations like Partnership for New York, Berlín & Partners and London & Partners, for example. Barcelona Global is made up of the main research centres in the city, prestigious professionals from the Catalan capital or related to it, and more than thirty of the most powerful and innovative companies in Barcelona.

In addition, in 2012, the Catalan capital was the world’s 5th best ranked city in the area of life quality and urban prosperity, after Tokyo, Stockholm, Paris and Oslo. Barcelona was also among the international centres regarding tourist figures, being the 4th European city which receives the highest number of foreign tourists. It is also the second best city in Europe for shopping and it is among the best in Europe for doing business, after gaining competitiveness by reducing life costs. Barcelona is the 13th world city in global competitiveness, the 12th in the number of foreign investment projects and the 10th in scientific production. Furthermore, it is the only European city with 2 business schools ranked among the continent’s top ten (IESE and ESADE).