internationalisation

The President of the Catalan Government, Artur Mas, met on Wednesday with several think tanks and financial investors based in New York City, where he is paying an official visit. Mas stated that through holding the meetings he wants to "clarify doubts, provide them with information, take responsibility, explain Catalonia's advantages and virtues, and, obviously, explain the political process we are facing, in which many places throughout the world and particularly a city like New York I know are interested". In the evening, he will hold a conference at the University of Columbia with the title 'Catalonia at the crossroads'. The conference is today's "main event", he said, but he also organised meetings with people from think tanks because they "create opinion".

The Swiss multinational will build a new factory for Nescafé in Girona, where it has already an important plant that exports its products to more than 70 countries. Nestlé will invest €102 million in the project and the new facilities should be operational by the end of 2017, explained the company's Director General for Spain, Laurent Dereux. It will become the most important plant in Europe and its third-biggest in the world in terms of soluble coffee production capacity. The new factory will be built next to the existing plant and will add 10,000 additional square metres to the compound, increasing its production capacity by 30%. It will replace the plant’s oldest production chain, which will not be dismantled as it could be useful in the medium term. The expansion will bring some 40 new jobs to the Catalan plant.

Last week, TSB announced Banc Sabadell's interest in purchasing all of the shares of the British bank, which is partially owned by Lloyd's. The board of the 6^th largest bank in the United Kingdom then said they would welcome the Catalan bank's takeover bid, which they set at £3.40 per share (equivalent to €4.80). This meant that Banc Sabadell would buy TSB for £1.7 billion, or €2.4 billion. At that time, the Catalan bank denied any definitive agreement had been reached and simply confirmed that there were some talks in progress. A week later, Banc Sabadell has finally announced and approved the takeover bid, on the same terms released last week. In order to fund the transaction, the Catalan corporation will carry out a €1.6 billion increase in capital. This purchase will significantly strengthen Banc Sabadell's internationalisation, dramatically increasing its presence in the UK and in London's financial circles.

Catalonia exported €56.87 billion worth of industrial products last year, which represents a 3.5% increase on 2013’s figures, according to data released on Wednesday by the Catalan Statistics Institute (Idescat). The exports of high-technology products reached €5.58 billion, a 6.1% growth on figures from the previous year. These were also the type of product which experienced the greatest increase in exports during 2014, mostly thanks to sales from outside the European Union, which increased by 10.9%. Such an important boost also meant that sales outside the EU were larger than exports to other European Union Member States. The international sales of medium-high range products reached €28.27 billion, a 2.8% growth on 2013 figures.

According to a recent study published by the Swiss research centre, IMD World Competitiveness Centre, Catalonia would be the 38^th most competitive state in the world if it were independent. The list, headed by the United States, shows that an independent Catalonia would be 2 places above Spain, which currently occupies 40^th position (including Catalonia). The report highlights the strengths of Catalonia such as business efficiency, as well as the weaknesses, which stem from certain inefficiencies of the public sector. Apart from focusing on quantitative indicators, the study also has a section that is based on qualitative surveys of a country’s companies. Catalan executives consider Singapore, Germany, Ireland and the UAE to be the most lucrative for business development and ranked Catalonia 24^th on the list, which is 21 places above Spain.

Exports from Catalonia increased by 3.1% in 2014, reaching €60.2 billion, meaning that more than 30% of the Catalan GDP is sold outside of Spain. Furthermore, Catalan exports grew more than those of Spain as a whole, which increased by 2.5% last year, reaching €240 billion. This means that 25.1% of all Spain’s exports come from Catalonia’s economy, some way ahead of the Madrid region, which produces 11.7% of Spain’s total exports. In addition, the growth rate of Catalan exports was much higher than the Eurozone average (exports from which grew by 1.8%) and also higher than that of EU Member States such as France (-0.2%), UK (-11.1%) and Italy (+2%). The figures posted this Wednesday confirm the good health of Catalonia’s export sector and the high degree of internationalisation of its economy.

The Catalan company announced on Monday that it will start working in Japan, the world's second-largest market for travel agencies. The Barcelona-based firm highlighted "the importance and potential" of Japan, hoping to gain a high market share within the country. Starting business activities in Japan represents "a gigantic step" for eDreams' internationalisation strategy, stated the company. The land of the rising sun is considered to be the largest travel market in the Asia-Pacific region. eDreams' total amount of online bookings is some $30.8 billion. The company expects this type of booking to represent 40% of total bookings by the end of the current year. Including Japan, eDreams operates in 44 different countries, on 5 different continents.

The Catalan Government’s Deputy Minister for External Affairs, Roger Albinyana, announced the Executive’s aim to have a network of “about 50 delegations” throughout the world, representing Catalonia’s political, business and cultural interests abroad. The Catalan Government currently has 7 delegations abroad, after the new representations in Rome and Vienna start to work on Monday, when the representatives were appointed. The 5 others are located in Brussels, London, Paris, Berlin and Washington. In the coming “months and years”, the Catalan Government will continue to open new delegations. Regardless of the hypothetical independence from Spain, the Catalan Executive already has the powers to have its own External Action policy, recognised by the Catalan Statute of Autonomy from 2006, although with many limitations.

The document will be sent to the United Nations, the European Parliament, the European Commission, the Council of Europe and the Organization for Security and Co-operation in Europe (OSCE). The Spanish Government “violates the Catalan people’s right to decide its own political future and bans the exercise of democracy through a referendum or an internationally standardised consultation vote”, reads the complaint, signed by 1,386,628 citizens and 3,703 elected representatives such as mayors and MPs. They complain about the “Spanish Government’s anti-democratic attitude”, which ignored an electoral mandate from 2012 to hold a legal and binding self-determination vote in Catalonia, among other facts. The signatures were collected during the symbolic vote on independence held on 9 November by the civil society organisations Catalan National Assembly (ANC) and Òmnium Cultural, as well as by the Association of Municipalities for Independence (AMI). 

The Barcelona-based car manufacturer Seat, which is part of the Volkswagen group, ended 2014 with a 10% growth in sales. During last year, Seat sold 390,500 vehicles worldwide, which are produced in its factory in Martorell (Greater Barcelona). This plant increased production by 13.5%, reaching its highest level for 12 years. The factory has now achieved 5 consecutive years of growth. The company’s shining light during 2014 was the León model, sales of which increased by 50%, reaching 154,100 units sold, breaking its sales record. This type of car has become “the brand’s second pillar” after the Seat Ibiza, stated the company’s President, Jürgen Stackmann. During the last 2 years, Seat global sales have grown by 21.7%, surpassing their 2007 pre-crisis levels.

The former European Commission’s Spokesperson for Economic Affairs during the Eurozone crisis, Amadeu Altafaj, is to become Catalonia’s Permanent Representative to the EU institutions. This position has been created as a way to increase the political weight of the already existing Catalan Government Delegation in Brussels in the middle of the debate about independence from Spain. Altafaj, who has also worked as Deputy Chief of Cabinet of the Commission’s Vice President for Economic and Monetary Affairs, Olli Rehn, since 2012, will now direct this delegation and become Catalonia’s voice in the EU institutions’ offices. On many occasions, Altafaj has been vocal about Catalonia’s self-determination, supporting it and emphasising that an independent Catalan State would be economically viable.

The Catalan fashion multinational Desigual will be strengthening its presence in the Americas over the coming months. In 2015 it will be entering new markets, with the opening of its first three stores in Mexico and three in Montreal, Canada. Its entry into the Aztec country will be made through a franchise, alongside the company El Palacio del Hierro (the Iron Palace) which owns luxury boutiques in Mexico, a market considered a “priority” by Desigual. Thanks to this cooperation, Desigual clothes will be sold in almost 30 different department stores throughout Mexico. In addition the Catalan brand will open its own boutiques in Andares in Guadalajara, Antea in Querétano and in Mexico City. Moreover, Desigual has also committed to strengthening its presence in the US before the end of 2015, with the opening of two new stores, one in Miami and the other in Las Vegas.

The energy company Gas Natural Fenosa announced they have launched a tender offer for 100% of the share capital of the Chilean Compañía General de Electricidad (CGE), which represents a €2.6 billion purchase. The transaction is to be the biggest international  acquisition by the Barcelona-based company. The total size of the operation, including the consolidated debt of CGE and its subsidiaries, is approximately €6 billion. It expected to generate over €600 million gross profit next year. Purchase of CGE, which distributes electricity to 43% of the Chilean market, and has 2.5 million customers, will increase the Catalan company's presence in Latin America. Furthermore, this deal will allow Gas Natural Fenosa to meet its 2015 growth targets and strengthen its presence in Latin America.

Last July, Catalonia broke its export record ever achieved in a single month, reaching €5.67 billion. This marked a 6.9% growth from the same month in 2013. Furthermore, Catalan sales abroad reached another record high in the period between January and July of 2014, at €35.44 billion, an increase of 2.6% from last year's same period. Meanwhile, exports have increased throughout the rest of Spain by 1.3% between January and July in their 2013 figures. Nowhere is the export growth faster than in Catalonia, which counts for 25.2% of Spain's total.

The Catalan urban clothing firm Desigual posted a €66.4 million profit in the first six months of 2014, which represents a 47.9% increase on the same period of the previous year. The fashion company registered a turnover of €452.9 million between January and June, 23.1% higher than the figure registered in 2013 during the same period. "The results confirm the company's growth, strength and good financial position", stated Desigual on Tuesday via a press release. The firm led by Thomas Meyer underlined that during the last few years they have been focusing on their international expansion. Following this strategy, the Catalan brand opened 45 new shops during the first half of 2014, entering into new markets in Latin America (Peru and Brazil) and increasing its presence in Asia (in Japan, Hong Kong and Singapore).