cisco

American company still determining volume of investment after Spanish PM announced deal on Thursday

In the last few years, tourism has boomed in Barcelona. In 2014, the Catalan capital was the 4^th most visited city in Europe and 16^th in the world, with almost 8 million foreign visitors that year. Especially during high season, visitors literally invade some parts of the city such as Les Rambles, Antoni Gaudí's main creations and the urban beaches. However, there is much more to Barcelona than just this. Indeed, the city has 73 different neighbourhoods, divided up into 10 districts, each one with its own particular soul and history. For example, inside the district of Sant Martí – just outside Barcelona's historical centre – the neighbourhood of Poblenou is located. Historically known as the 'Catalan Manchester' for its role as the city's industrial centre in the 19^th and early 20^th century, nowadays it is becoming a very attractive place to live for many young people. Strongly revitalised after the 1992 Olympic Games and currently characterised by a rich architectural landscape and vibrant artistic scene, it represents the city's new business and technology district, being also very interesting for tourists willing to step outside of the usual routes.

Between the 18^th and the 20^th of November, Barcelona is hosting the 4^th edition of the Smart City Expo World Congress. This year it will be the most international edition so far, with 400 cities from 5 continents represented, a 33% increase. Participating cities include Berlin, Munich, Boston, Chicago, New York and San Francisco, who are present at the Fira de Barcelona exhibition centre. The goal of reaching 9,000 visitors may be achieved, as nearly 700 people attended the opening ceremony on Monday. Companies are presenting technological applications for improving the sustainability, mobility and quality of life of everyday citizens. Applications being presented this year include drones for cities, technology to monitor free parking for busy commuters, and applications to assess air quality for the physically active and for choosing the best place to open a business.

Barcelona will host one of the main and most innovative business accelerators in the world, Startupbootcamp, which is winner of Europe's 2014 Best Startup Accelerator and specialises in new technologies. The German company will select 10 start-ups from all around the world to help them develop their projects specifically related to the so-called Internet of Things (IoT), which is the technology connecting electronic devices to each other in order to improve quality of life. Startupbootcamp will set up its office in the 22@ technological and business district, which occupies the revamped Poblenou old industrial neighbourhood. During 3 months it will select the projects from the Media TIC building, where the Mobile World Capital has its main offices, which is the foundation that aims to transform Barcelona into the capital for the world's cell-phone and mobility industry, after organising the Mobile World Congress each year.

An old factory in the 22@ technological and business district of Barcelona, named Ca l'Alier, will be transformed into an innovation centre focused on Smart Cities. The French multinational Schneider Electric and the American networking giant Cisco Systems will invest €6 million in the building's renovation in order to set up their new research centres. The two companies then plan to invest a total of €37 million in the centres over the next 5 years. Barcelona´s City Council will also occupy a part of the renovated building for offices for its new Institute of Technology for the Habitat (BIT Habitat). The renovation of the Ca l'Alier factory will be the first step towards the creation of the Smart City Campus, which will be located throughout the 22@ technological district, a developing business area in Barcelona located around the old Poblenou industrial neighbourhood. The new Ca l'Alier research centres are expected to open in the summer of 2016 and to create 160 jobs.

The Mayor of Barcelona, Xavier Trias, emphasised that Cisco’s new centre will put the Catalan capital “in the forefront” of smart city projects. Cisco will invest €4.5 million in its new centre working on electric mobility, smart lighting and other urban projects. On top of this, the American company will also invest another amount, yet to be determined, to renovate the Ca l’Alier factory, which is owned by the City Council and has been transferred to the American company in exchange for the renovation. In addition, Trias – who is on an official trip to the United States – and the Mayor of San Francisco, Edwin M. Lee, agreed to increase the cooperation between the two cities, starting with setting up a regular direct flight connection.

The Catalan capital is hosting the first edition of the ‘SmartCity Expo & World Congress’, which brings together more than 9,000 professionals to discuss interaction between new technologies, urban planning and citizen welfare. In addition, “the father” of electric cars in Asia, Professor Chan, stated that Barcelona has the “great potential” to become the electric car’s “open window to the world”. Last week, the Mayor of Barcelona, Xavier Trias, participated in the 10th Metropolis World Congress held in Brazil, where he met with Cisco Systems Vice President to build an innovation centre focused on smart cities in the Catalan capital.