Barcelona Liceu Opera House to diversify its audience with Suite Festival
The second edition of Suite Festival, hosted and organised by Barcelona Liceu Opera House, will gather together a wide range of international artists such as Paul Anka, Johnny Hallyday, Michel Camilo and Emir Kusturica amongst others. The aim is to attract new audiences and make the Liceu “more social”, stated its General Director, Roger Guasch. Although the whole programme is still to be confirmed, Suite Festival faces into its second edition organising three more concerts than last year and with a 1.5 million euros budget, 300,000 euros more than in the first edition. The cheapest ticket will cost 15 euros and 180 euros will buy you the most expensive. To promote the opera to new and younger audiences and “break down”the barriers, Guasch assured that Liceu and Clipper, the promotion company of Suite Festival, will compare and mix their databases so that Barcelona Opera House can have as much accurate information on the attendants’profiles as possible.