Sobering news for hotels and companies that promote ‘binge tourism’
The Catalan Government wants to put a stop to ‘binge tourism’ and will therefore expel from the Catalan Tourism Agency (ACT) those establishments which promote it. The decision came after a meeting with representatives from the Association of Tourism Employers of the Counties of Penedès and Garraf (ADEPG). Director General of Tourism Marian Muro called on businessmen of the sector “to be brave” and preserve Catalonia as a prestigious tourist destination and “contribute” so that its image “won’t be damaged”. Indeed, an operator that organised the so-called ‘Karibean Spring Break’ in Salou, which was promoted directly to young foreigners and used binge drinking and the expectation of sex as a promotional tool to lure the young tourists, has withdrawn this tourism package from the market.