Barcelona to host first Amazon express delivery centre in Europe

Barcelona (CNA).- The North American giant Amazon has chosen the Catalan capital to set up its first express delivery centre in Europe. The aim is to attend to customers’ needs quicker and deliver products on the same day. The leading e-commerce company will establish this centre at 89 Rosselló Street, in Barcelona city. The building was previously as the headquarters of the Editorial Gustavo Gili publishing house and its huge basement makes it an appropriate choice considering Amazon’s activities. This operation is to complement the creation of Amazon’s biggest logistics centre in the South of Europe, which the company announced it is to build in El Prat de Llobregat, close to Barcelona El Prat Airport. 

Being close to the customers would allow Amazon to reduce delivery times and include the sale of fresh products in their catalogue. This model was first implemented in New York a year ago and the centre in Barcelona will be the first of this kind to be set up in Europe. 

Amazon Spain General Director François Nuyts already expressed his plans for Barcelona on a visit to the city in May. “Anything we do in the US and which works, we will try to do in Spain” he stated. “When we explain our projects for Barcelona in the United States, we get a very special reaction” he assured and emphasised his commitment to “improving the purchasing experience for the citizens of Barcelona”.